UNICEF public service statement urges focus on HIV anticipation

On 22 July, experts will gather in Washington, D.C.,for the International AIDS Society’s biennial conference on rolling back the HIV and AIDS epidemic. UNICEF will host a leadership forum stressing the need for innovation in eliminating new HIV infections in children. This story is part of a series illustrating UNICEF's efforts on behalf of children and women affected by HIV.

As a sponsor of these awards, UNICEF Uganda created a 30-second public service announcement about HIV prevention – a key priority for the organization. Every day about 1,000 children are newly infected with HIV. Most of them are born in sub-Saharan Africa,” says the animated announcement.

UNICEF HIV and AIDS Chief Craig McClure will also lead a UNICEF delegation to the conference, with staff members emphasizing the need for coordinated action to bring new infections down to zero. The public service announcement will be broadcast on CNN International throughout the month of July, in the lead-up to the actual awards ceremony, which will be held on Saturday, 21 July 2012 in Lusaka, Zambia.

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